{"id":18886,"date":"2025-04-09T07:57:52","date_gmt":"2025-04-09T05:57:52","guid":{"rendered":"https:\/\/novogreen.net\/?p=18886"},"modified":"2025-04-09T07:57:52","modified_gmt":"2025-04-09T05:57:52","slug":"no-solo-cesped","status":"publish","type":"post","link":"https:\/\/novogreen.net\/fr\/no-solo-cesped\/","title":{"rendered":"Pas seulement de l'herbe"},"content":{"rendered":"

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PAS SEULEMENT DU TERRAIN<\/strong><\/h2>\n

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Le gazon est bien plus que du gazon. Il est le support de moments inoubliables\u00a0: un match qui se joue \u00e0 la derni\u00e8re seconde, un apr\u00e8s-midi d\u2019\u00e9t\u00e9 en famille, le cadre de souvenirs imp\u00e9rissables. Derri\u00e8re chaque brin d\u2019herbe se cache une histoire de d\u00e9vouement, de recherche et de passion pour la nature. Et depuis 20\u00a0ans, Novogreen transforme cet engagement en art.<\/p>


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Novogreen a \u00e9t\u00e9 fond\u00e9e en avril 2005 avec pour mission de professionnaliser la production de gazon naturel et d'offrir en Espagne et en Europe la gamme de vari\u00e9t\u00e9s la plus large et la plus diversifi\u00e9e, notamment celles qui se distinguent sur le march\u00e9 am\u00e9ricain.<\/p>\n

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La cr\u00e9ation de Novogreen marque le d\u00e9but d'une r\u00e9volution pour les greenkeepers de notre pays, mais aussi pour les fournisseurs de semences, les laboratoires, les fournisseurs de produits d'entretien, les conseillers et les fabricants de machines, qui deviennent fournisseurs d'un g\u00e9ant de la production de gazon avec plus de 300 hectares entre l'Espagne et le Portugal.<\/p>\n

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On peut dire que, depuis ses d\u00e9buts, la philosophie de Novogreen s'est concentr\u00e9e sur la certification ITGAP de ses produits, pr\u00e9cis\u00e9ment pour garantir leur qualit\u00e9. pelouse professionnelle,<\/strong> facilitant ainsi les projets de r\u00e9novation \u00e0 grande \u00e9chelle des terrains de sport importants tels que le golf ou le football.<\/p>


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\u00c0 gauche : Vendanges. Domaine de Migjorn (Tarragone), 2009. \u00c0 droite : Transport frigorifique, 2015.<\/figcaption>\n<\/figure>\n

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Depuis 20 ans, Novogreen est \u00e0 la pointe de l'innovation dans le secteur du gazon naturel. L'entreprise a investi dans la recherche et le d\u00e9veloppement, en collaborant avec des universit\u00e9s et des centres de recherche, et en tissant des liens \u00e9troits avec des producteurs et des fournisseurs aux \u00c9tats-Unis, pays leader dans le domaine du gazon.<\/p>\n

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Novogreen \u00e9tait le premi\u00e8re entreprise espagnole \u00e0 proposer de la tourbe lav\u00e9e<\/strong>. L'entreprise a command\u00e9 la fabrication de sa machine \u00e0 laver en Australie en 2008.<\/p>


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Lavage en gros rouleaux. Ferme El Pantano (C\u00e1ceres) 2008<\/figcaption>\n<\/figure>\n

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Il syst\u00e8me sans labour<\/strong> Parmi ses innovations, elle se distingue bien s\u00fbr par son engagement ferme envers les vari\u00e9t\u00e9s r\u00e9sistantes \u00e0 la s\u00e9cheresse et aux ravageurs telles que Latitude36, Celebration, Zeon, Platinum TE, Stadium, TifEagle ou Lazer, anticipant ainsi les probl\u00e8mes d'eau actuels et les restrictions impos\u00e9es par la r\u00e9glementation europ\u00e9enne.<\/p>


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Tout ce dont vous avez besoin, c'est de gazon.<\/strong><\/h2>\n

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Mais le succ\u00e8s de Novogreen ne r\u00e9side pas seulement dans sa vision commerciale, qui consiste \u00e0 choisir les produits les plus adapt\u00e9s \u00e0 l'importation en Espagne, mais aussi dans son savoir-faire pour les produire avec une qualit\u00e9 sup\u00e9rieure \u00e0 celle du pass\u00e9, notamment pour les vari\u00e9t\u00e9s de paspalum, d'agrostis et de zoysias.<\/p>\n

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L'une des \u00e9tapes les plus importantes de l'histoire de l'entreprise, et qui a marqu\u00e9 un tournant dans le football espagnol, fut sans doute\u2026 production du premier v\u00e9hicule hybride dans notre pays<\/strong>. En 2015, Novogreen s'est lanc\u00e9e dans la production du premier v\u00e9hicule hybride fabriqu\u00e9 et install\u00e9 en Espagne, assumant tous les risques que cette op\u00e9ration impliquait.<\/p>\n

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Novogreen a \u00e9galement \u00e9t\u00e9 terreau fertile pour les grands professionnels,<\/strong> comme Jimena Blanco, Lara Arias, Eva S\u00e1nchez-C\u00e9spedes, Pablo Lasu\u00e9n, Francisco Javier G\u00f3mez, Constantino Herrera ou \u00c1lvaro Lojendio entre autres.<\/p>

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Oui, nous avons le TERRAIN<\/strong><\/h2>\n

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Toujours \u00e0 l'aff\u00fbt de nouvelles opportunit\u00e9s, Novogreen a fourni le gazon pour des \u00e9v\u00e9nements sportifs majeurs tels que le La Coupe du Monde des Clubs de la FIFA 2013 au Maroc ou la Coupe d'Afrique des Nations 2015 en Guin\u00e9e \u00e9quatoriale.<\/strong><\/p>\n

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En 2018, la soci\u00e9t\u00e9 a ouvert sa filiale au Portugal, Cespednovogreen SA.<\/strong>, Novogreen, producteur poss\u00e9dant 150 hectares de sable siliceux, est situ\u00e9 \u00e0 proximit\u00e9 des plages hupp\u00e9es de Comporta. La m\u00eame ann\u00e9e, Novogreen y a accueilli le congr\u00e8s annuel de l'ETP (Association europ\u00e9enne des producteurs de gazon).<\/p>


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Pr\u00e9sentations de\u00a0: Eudald Morera (\u00e0 gauche), Sylvan Duval (\u00e0 droite). ETP Seminars & Turf Expo. Comporta-Troia, 2018.<\/figcaption>\n<\/figure>\n

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Depuis 2021, Novogreen a cr\u00e9\u00e9 d'importantes alliances strat\u00e9giques et un r\u00e9seau de distribution efficace qui renforce son internationalisation<\/strong>, exportant r\u00e9guli\u00e8rement vers diff\u00e9rents pays, notamment le Portugal, la France, le Maroc, la Su\u00e8de, la Finlande, la Suisse, la Belgique, Chypre, la Gr\u00e8ce ou la Norv\u00e8ge.<\/p>\n

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Int\u00e9ress\u00e9e par de nouveaux march\u00e9s, la pr\u00e9sence de Novogreen aux salons internationaux et associations<\/strong> Elle a toujours constitu\u00e9 l'un des piliers de sa strat\u00e9gie de communication. Actuellement, l'entreprise soutient plus de six associations professionnelles, notamment des greenkeepers de diff\u00e9rents pays, des architectes paysagistes et d'autres acteurs du secteur. formation et \u00e9change d'exp\u00e9riences<\/strong> Par le biais de conf\u00e9rences et de webinaires, cela reste l'une de ses principales priorit\u00e9s, allant m\u00eame jusqu'\u00e0 promouvoir et organiser le 1er Congr\u00e8s sur le gazon \u00e0 Toledo en 2023, avec une cinquantaine d'intervenants internationaux de premier plan et plus de 500 participants ; un exemple clair de son engagement envers l'unit\u00e9 et la professionnalisation du secteur.<\/p>


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Rafa Castro Jr. Expojardim, Lisbonne 2024. <\/figcaption>\n<\/figure>\n

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Parmi les projets r\u00e9alis\u00e9s par Novogreen au cours de l'ann\u00e9e \u00e9coul\u00e9e figurent le Stade de France, le PGA Catalunya, Son Muntaner et Aloha Golf. L'entreprise se r\u00e9jouit \u00e9galement des nouvelles commandes pour la Coupe d'Afrique 2025 et la Coupe du Monde 2030, ainsi que pour Quinta da Cima, le Real Club Pineda, Mijas Costa Golf, Infinitum, etc.<\/p>\n

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Vingt ann\u00e9es d'innovation, d'efforts et de passion ont permis \u00e0 Novogreen de red\u00e9finir le gazon naturel. Cette r\u00e9ussite n'aurait pas \u00e9t\u00e9 possible sans la confiance et le soutien de ses fournisseurs, qui ont \u00e9t\u00e9 essentiels \u00e0 chaque \u00e9tape, ni sans ses clients, qui l'inspirent \u00e0 s'am\u00e9liorer chaque jour et auxquels elle consacre un temps consid\u00e9rable. MERCI DE L'AVOIR RENDU POSSIBLE<\/strong>.<\/p>


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\"Novogreen<\/figure>\n

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NOT ONLY TURF El c\u00e9sped no es solo c\u00e9sped. Es la base de grandes momentos: un partido que se decide en el \u00faltimo segundo, una tarde de verano en familia, el escenario de recuerdos que duran toda la vida. Detr\u00e1s de cada brizna verde hay una historia de dedicaci\u00f3n, investigaci\u00f3n y pasi\u00f3n por la naturaleza. 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